The Macallan Harmony Ritual Kit by Rhuigi Villasenor x NTWRK
In celebration of the newest release of The Macallan Harmony Collection, Inspired by Intense Arabica, The Macallan introduces The Macallan Harmony Ritual Kit, co-created by LA Based Filipino-American fashion designer Rhuigi Villaseñor (Creator, Rhude) available exclusively on livestream shopping platform NTWRK.
The Harmony Collection is a limited annual release series driven by the brand’s deep-rooted connection to nature for nearly 200 years and exploration of the world of sustainable packaging. This is the second edition in the collection inspired by the Arabica coffee bean from Ethiopia, renowned as the birthplace of coffee.
A collaboration born from the pursuit of excellence within oneself and community, The Macallan Harmony Ritual Kit is an unexpected sensorial experience blending the worlds of coffee and whisky.
“What an honor to be part of history to be able to work with a renowned and historic brand that focuses on uncompromised quality and craftsmanship. I’m delighted to be aligned with the brand," Villaseñor says.
The limited edition ritual kit is dual sided providing you all the elements for a multi-sensory tasting experience of coffee and whisky. The whisky side includes The Macallan Harmony Collection Inspired by Intense Arabica and two custom designed glasses made specifically to maximize the flavors and aromas of the whisky. The coffee side includes a custom french press designed by Rhuigi Villaseñor and two coffee cups to sip your favorite brew, all of which is ethically sourced and uses sustainable processes and upcycled materials. The Harmony Ritual Kit also includes a QR code that leads to a video tutorial on how to perfectly execute the “It’s Coffee Time at The Macallan” pairing ritual at home.
As a creator, Rhuigi has an inherent curiosity for innovation and creativity that mirrors the artistry of The Macallan. He appreciates the unexpected and finds ways to reinvent classic items with his unique twist. A master in his own industry, his knowledge, creativity, and love of his art were instrumental in the creation of this product.
With a shared commitment to sustainability the box was thoughtfully crafted with the intention to serve as a permanent fixture in one’s home and the opportunity to give another life to something beautiful.
The Macallan Harmony Ritual Kit will be available for purchase exclusively via NTWRK’s live episode on November 16, 2022 at 3:30pm ET.