Christophe Gilbert is a Belgian photographer who became inspired to pursue his profession when he became an assistant in the eighties for a well-known car photographer. Later turning into an advertising photographer, Gilbert began expressing his own style, "It wasn't about what you see, or even how you see things anymore, but about how you wanted things to be seen." Gilbert believes that the idea is the main thing in photography, being a perfectionist and perpetual student has created clients such as Mercedes, Renault, Ikea, Levi's and Playstation to name a few.