Take a step inside the world of 23 year old musician, Welles in the psychedelic video for his track, "Rock N Roll". A song that in Jesse Wells's words is "a tune in the style of, in reverence to, and for the sake of rock n' roll,"
Having just released his debut record, "Red Trees and White Trashes," with his unique and jarringly emotive vocal stylings that might sound something along the lines of Kurt Cobain collaborating with Zeppelin, Welles is continuing where the rock greats before him left off.
It comes as no surprise then, that the video for "Rock n Roll" is a nostalgic, animated trip. Created by Diego Huacuja from Basa Estudio based out of Mexico City, the visual artist wanted to "visually communicate the personality and vibe of the song," noting how there's a "heavy rock and roll tone mixed with a certain indifference and absurdness within the lyrics that I was really drawn to."
Huacuja continues - "All of the elements and characters represent the lyrics at that moment of the song as well as how I think Jesse would imagine and draw those lyrics. Like the “square” parents. We all know parents are (sometimes) square. The fictional character of Jesse just wants to be free, hang out everywhere, and enjoy the moment."
"The same happens with the style of illustration. We decided to represent that freedom in the strokes, shapes, colors and adding a fanzine texture which I personally love and think really fits great with the whole video. The artwork has no rules, no walls or floors, we just wanted to create a rad animation video for this cool song."