Like a paintbrush and a canvas, building a website is an essential tool that every artist can utilize. These days there is no barrier between the artist and the general public. There is no doubt that with an online presence your work can more easily be found, shared, and recognized. Whether your are an artist, photographer, writer, or creative of any type, having a clean and functional website can be one of the most effective ways to market your work.
Like a paintbrush and a canvas, building a website is an essential tool that every artist can utilize. These days there is no barrier between the artist and the general public. There is no doubt that with an online presence your work can more easily be found, shared, and recognized. Whether your are an artist, photographer, writer, or creative of any type, having a clean and functional website can be one of the most effective ways to market your work. While there are a number of websites that are helpful in promoting and showcasing your work, receiving feedback, and meeting others with similar interest, they should compliment, not replace having a website. As a staff that spends a significant amount of their time researching and looking at artwork, we can't really stress enough how helpful a professional website can be.
Something that comes up often when we are talking to artists about what they do to share and promote your work is that they just don't have time to spend designing and maintaining a website. If you are devoting your time to creating work, you want to have an easy, straightforward, and clean way to present it. There are many options out there for building websites and we recommend you do some research to see what works best for you. With that in mind, we have always thought very highly of the approach Squarespace has taken to providing a simple and well-designed platform for building a personal website. And, as you may have noticed, we have teamed up with Squarespace each month for "Beyond the Cover" to show our readers how it is one of the simplest, most powerful ways to create beautiful websites.
As a publishing platform Squarespace makes creating a beautiful porfolio, blog, and even online store easy without even touching a line of code. They handle some of the most intimidating parts of creating a website including content management, hosting, domains, social integrations and e-commerce. You can showcase your artwork beautifully with full-screen presentations, dynamic slideshows and a responsive design that will look good no matter what kind of device is being used to view it. All you have to do is drag-and-drop your images and Squarespace will take care of the rest. And seamless social integration allows you to connect with your social media audience whether it's Instagram, Tumblr, or Facebook.
If you are interested in checking out Squarespace, we are offering our readers a special opportunity to save 10% on your new site with the offer code: JUXTAPOZ. Now go start a free trial, choose a template, and start building your website!
For more information about Squarespace 7's new features, visit squarespace.com/seven
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