Y-3 - The Blueprint: Behind the Scenes with Jay Z's Life+Times

Juxtapoz // Monday, February 11, 2013
Celebrating it’s tenth anniversary this year, Y-3, the collaboration between Yohji Yamamoto and Adidas has solidified it’s place as one of the most successful designer-sportswear partnerships to date. Here JAY Z’s Life+Times takes us behind the scenes at Adidas Group Headquarters for an exclusive interview with Design Director Lawrence Midwood.

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