#Untamed. A Digital Photo InstallationJuxtapoz // Wednesday, 13 Mar 2013
#Untamed is a unique digital Photo installation, filled with a collection extraordinary Instagram photos from around the world—hosted in Paris. The installation presents impressive projections of the most inspiring photos to an international, audience of art enthusiasts and translates the individual, digital style of each participant into real life.
Instagram photos can be uploaded to the website www.untamed-installation.com. The #Untamed Score shows how different each individuals style is from all the other participants. The whole installation will portray a rotating series of pictures, therefore subject to continuous change. Following the campaign’s creative principle “The natural enemy of the average” or “Nature’s answer to commodity”
The installation is inspired by Mercedes-Benz: The new CLA.untamed-installation.com